Underground River in Palawan is such a beauty inside-out. One of the 7 Wonders of the World and a protected area of UNESCO as well. Its monthly visitors from tourists from the Philippines and around the world is about 30,000 every month. It only shows that this underground river is a majestic place and because of this huge amount of visitors every month, the place also needs time to rest at least 3 days in a year.
On July 1, a bus full of artists & filmmakers will close the Puerto Princesa Underground River for three days. During those days, they will try to sell 3,600 passes to the river by driving from North to South of Mainland Palawan and continuously upload videos of performances at stopovers and collaborations with the locals on Instagram to encourage buyers and Palawenyos to join the #PositiveValues Instagram video contest that can make them win US$3600 worth of Palawan adventure or Php360,000 film grant.
With a purchase of US$30 or Php1500 and not going to the river, one not only becomes a lifetime member of www.Facebook.com/isDaRevolutionPhilippines and be eligible to participate in all future events and contests of the organization but will also be able to sponsor one Palawan artist to the organization. (US$10 or Php500 only for Palawan residents until July 3.)
This is the #LetTheRiverRest Int’l Film Festival & New Media Convergence 2016. A project on PerCent Integrated Marketing Communications through its IsDa Revolution (Indie Support and Development Advocacy) Project in cooperation with CasaNieves.tv, The Palawan Heritage Center, WhenInManila.com, Palawan Council for Sustainable Development & the Puerto Princesa Subterranean River & National Park.
This year’s proceeds will be used as seed money to build the FilipiNow Theater, a state-of-the-art theater by the Underground River that will exclusively screen content and exhibit works produced by the members of IsDa Revolution.